Our services
From consulting and strategy development to implementation and support, our comprehensive services can help your business thrive.
Performance Advertising
Performance advertising is a results-oriented approach that focuses on driving specific actions or outcomes, such as clicks, conversions, or sales. Unlike traditional advertising models that prioritize impressions or brand awareness, performance advertising emphasizes measurable results and accountability. Advertisers only pay when desired actions are completed, making it a cost-effective strategy for maximizing ROI. With performance advertising, campaigns are continually optimized based on data and analytics to ensure efficiency and effectiveness. This approach enables advertisers to track and attribute the success of their campaigns directly to tangible metrics, allowing for greater transparency and control in achieving marketing objectives.
Programmatic
Programmatic advertising is an automated method of buying and selling digital ad space in real-time auctions. It utilizes algorithms and data to target specific audiences and optimize ad placements across various channels such as websites, mobile apps, and social media platforms. Programmatic advertising offers precise targeting capabilities, allowing advertisers to reach the right audience at the right time with relevant messages. This approach has transformed the digital advertising landscape, offering unparalleled opportunities for reaching and engaging with consumers in today's digital age.
Native
Native advertising is a form of paid media where the ad experience follows the natural form and function of the user experience in which it is placed. Unlike traditional banner ads, native ads blend seamlessly into the content, appearing as editorial or organic content rather than overt advertisements. This approach aims to provide a non-disruptive and more engaging advertising experience for users while driving better performance for advertisers. Native ads can be found across various digital platforms, including social media feeds, news websites, and mobile apps, offering advertisers a unique opportunity to reach audiences in a contextual and relevant manner. With its ability to match the look and feel of the surrounding content, native advertising has become a popular choice for brands looking to increase brand awareness, engagement, and conversions in today's cluttered digital landscape.
Mobile DSP
A Mobile DSP (Demand-Side Platform) is a technology platform that enables advertisers and agencies to programmatically buy and manage mobile ad inventory across multiple ad exchanges and supply-side platforms (SSPs). It provides a centralized interface for advertisers to access a wide range of mobile ad inventory and target specific audiences based on demographics, interests, and behaviors. Mobile DSPs offer features such as real-time bidding (RTB), audience segmentation, ad creative management, and campaign optimization tools. By leveraging data and automation, Mobile DSPs streamline the process of buying mobile advertising, allowing advertisers to reach their target audiences effectively and efficiently while maximizing return on investment (ROI) in the mobile advertising ecosystem.
Contact Us
info@xlinkinfomedia.com
+91 96475 84616
Useful Links
Address
B, 94, B Block Rd, opposite SBI Bank, B Block, Sector 65, Noida, Uttar Pradesh 201301
+91 86308 87511